š Countdown to Publication: My Pre-Launch self-publishing checklist
I'm sharing my step-by-step self-publishing checklist for indie authors, from formatting to launch prep, as I get ready to publish Feelings Unbound.
MY WRITING JOURNEY
4/30/202510 min read
If you're reading this, thereās a good chance youāre curious about how to publish a bookāor you're just here for emotional support as I spiral into the final stages of self-publishing my debut poetry collection, Feelings Unbound (launching in just a couple of weeksācue nervous laughter and celebratory snacks š«).
As a first-time indie author, I can confirm: self-publishing is not for the faint of heart. There are so many moving parts, and honestly, my to-do list keeps side-eyeing me from across the room. But despite the chaos, thereās something wildly beautiful about holding the reins of your creative journey.
This blog post is part confession, part guideāa behind-the-scenes look at my self-publishing checklist as I prepare to launch my first book into the world. Whether youāre dreaming of publishing your work someday or just here to cheer me on, I hope this helps demystify the process.
So grab a cup of tea, light a candle, and join me in the final countdown. Because poetry deserves to be published with intentionāand maybe a little bit of glitter.
āļø Final Edits & Manuscript Proofing
Letās be honest: thereās a point where reading your manuscript starts to feel like rereading your high school diaryāequal parts cringe and āwait, did I really write that?ā But trust me, this stage matters more than ever.
Before Feelings Unbound could take its final form, I had to put on my editor hat (and occasionally my therapist hat) and get brutally honest with every line. Poetry is intimate. Every word counts. Which is why this step is less about tweaking and more about tightening.
Hereās what I focused on:
Line-by-line clarity ā Does each poem say what I meant, or just what I felt in the moment?
Read it aloud ā The rhythm of a poem matters. If your tongue trips, your reader probably will too.
Beta readers & feedback ā I sent the manuscript to a couple of trusted voices who werenāt afraid to lovingly point out awkward phrasing or emotional dead zones.
Spellcheck is not enough ā Yes, I ran it through Grammarly. No, it didnāt catch everything. Human eyes matter.
Print it out (or upload a KDP proof copy) ā Seeing it in print shows everything you missed on screen. Itās magical. And horrifying.
If you're anything like me, youāll be tempted to tinker forever. But perfection is the enemy of publishing. At some point, youāve got to say, āThis is ready.ā And thenābreathe.
šļø Formatting for Print & eBook
Formatting: that magical (and slightly maddening) stage where your manuscript turns into an actual book, and suddenly fonts, margins, and page breaks feel like high-stakes decisions. Poetry doesnāt just get readāit gets feltāso the way itās presented on the page really matters.
For Feelings Unbound, formatting was a team effort. While I obsessed over line breaks and pacing, my incredibly patient husband stepped in like a formatting wizard and worked his magic in Adobe InDesign to help shape the print version. (Letās just say he deserves an honorary poetry degree at this point.)
Hereās the combo of tools that brought it all together:
InDesign (courtesy of my husband) for the print layout: It allowed for precise control of typography and spacing, crucial for poetryās rhythm and flow.
Reedsyās free formatting tool for the eBook: Itās user-friendly, clean, and makes converting to EPUB/MOBI surprisingly smooth.
Microsoft Word for drafting and organizing: I lived in Word during the early stages. It was my planning playground before exporting to the final formats.
Some formatting tips from the trenches:
Print and eBook formats are not twins: What works beautifully on a printed page may rebel on a Kindle. Think flexibility, not perfection.
Stick to a standard trim size: I went with 5ā x 8āāa popular and elegant size for poetry collections.
Mind your margins and spacing, especially on Amazon KDP. Double-check bleed and gutter settings so nothing gets awkwardly cropped.
Give each poem room to breathe: Page breaks between pieces help preserve the emotional pacing.
Was it time-consuming? Yes. Did it make the book feel real? Absolutely. Seeing Feelings Unbound take shape page by page made all the late-night formatting decisions totally worth it.
šØ Cover Design Finalization
Letās be realāpeople absolutely judge a book by its cover. And with poetry, the cover isnāt just decorationāitās a reflection of the emotion inside. I knew that Feelings Unbound needed a design that felt raw, introspective, and intentional⦠not like I slapped some moody font on a stock photo at 2 a.m. (though I was tempted).
Luckily, I had help: my husband, who happens to be creatively gifted and incredibly patient, stepped in as my cover designer. He used Photoshop and Illustrator to bring my vision to life, taking my vague instructions like āsoft but powerful⦠you know, like a whisper and a thunderstorm at the same time?ā and somehow turning them into actual visual art.
Hereās what went into our cover journey:
Concept first, colors later: We talked about what the book feels like and how to translate that into something visual. Minimalist, emotional, and reflective was the vibe.
Designed for both print and digital: He made sure the cover would look good as a thumbnail on Amazon and full-size in print (fingers crossed š¤).
Back cover & spine layout: Even though I havenāt seen the physical proof yet, we planned out the back blurb and barcode space using KDPās template specs to make sure it all fits. Letās hope it lines up!
Legibility is key: That poetic script font you love? It might vanish in thumbnail form. We tested a few options to make sure the title would still be readable online.
And hereās the truth: I havenāt held a copy of Feelings Unbound in my hands just yet. Iām trusting the processāand the pixels on screenāthat itāll be beautiful when it finally arrives. But even without the proof in hand, seeing the finished cover file gave me goosebumps. It made everything feel real.
šļø Metadata & Keywords Setup
Ah, yes, metadataāthe behind-the-scenes magic that helps readers actually find your book. Not as glamorous as cover design, but just as important. Think of it as your bookās digital handshake with the world.
For Feelings Unbound, this step had me toggling between creative poet brain and strategic marketing brain (both slightly overcaffeinated). Itās the part where you stop thinking like the writer and start thinking like the reader: How would someone search for a book like mine?
Hereās what I focused on:
The title & subtitle: I stuck with Feelings Unboundāclean, evocative, and emotionally open-ended. I debated adding a subtitle (like āa poetry collection on healing and heartbreakā), but ultimately kept it simple.
The book description: Writing a blurb was weirdly harder than writing the book. It needs to be poetic, but also clear. Emotional, but not cryptic. I rewrote it at least five times.
Choosing keywords: I did some research on Amazonās search terms and picked keywords like poetry about healing, self-love poems, and poetry for mental health. The goal? Help readers who need this book actually find it.
Categories matter: KDP lets you choose two categories, but there are secret extra ones you can request via email. I selected poetry categories that matched my themesāemotional, contemporary, and self-reflective.
Author bio: This was a moment of āOh right, I am the author now.ā I kept it short, honest, and true to the tone of the book.
Metadata isnāt flashy, but itās powerful. Itās how your book gets placed on the right virtual shelf. And while I might never know which keyword brings Feelings Unbound into someoneās life, I hope it lands exactly where itās meant to.
š Uploading to Amazon KDP & Other Platforms
So⦠full transparency: I havenāt uploaded Feelings Unbound to Amazon KDP just yet. Weāre officially two weeks away from launch, and Iām in that delightful limbo of almost there but still obsessively checking file dimensions. But I have done all the prepāand let me tell you, itās a process that deserves its own cup of coffee (or three).
As a first-time indie poet navigating this world, Iāve learned that while KDP is beginner-friendly, itās also very particular. Here's what I've been doing to get everything ready behind the scenes:
Creating separate files for print and eBook: With my husbandās help (a.k.a. design hero), weāve finalized the print-ready PDF using InDesign and the EPUB version using Reedsy for Kindle. Theyāre looking beautiful⦠at least on screen.
Cover design and KDP templates: We used Amazonās downloadable cover template to ensure the dimensions were just right. The artworkās done, the files are prepped, and now weāre just double-checking the specs. Because margins are not just a suggestion.
ISBN planning: Iām planning to use Amazonās free ISBN for the print editionāsimple and budget-friendly for a debut.
Pricing strategy: This partās still up in the air. Iām looking into price points that feel fair and accessible while honoring the heart that went into this book.
KDP preview tool (coming soon to my nerves): Once everythingās uploaded, Iāll be using the previewer to make sure formatting, spacing, and alignment look perfect across devices and formats.
No, I havenāt hit āpublishā yetābut everythingās lined up, double-checked, and (nearly) ready. When I do finally click that button, it wonāt just be a technical step. Itāll be a quiet, powerful leap. And I canāt wait to share that moment when it comes.
š¤ Building Your Launch Team
Confession time: When I first heard the term ālaunch team,ā I pictured a group of professionals in headsets, counting down from 10 as my book blasted off into the literary stratosphere. Reality? A lot more casualāand a lot more heartfelt.
As a first-time indie poet, Iām figuring this out as I go. I didnāt put together an official ARC campaign or recruit beta readers from the wider world (still not sure how people do that without panicking). What did I do? I shared the early drafts of Feelings Unbound with people who matter to meāmy family, my friends, the ones whoāve supported me long before I had a book to publish.
Hereās what ālaunch teamā looks like for me:
Trusted eyes on my work: A few friends and family members read my manuscript and gave honest, supportive feedback. Just knowing they were reading it gave me the confidence to keep going.
Emotional support squad: This team isnāt about marketing strategies or algorithmsāitās about the people who send a āyouāve got thisā text when I start second-guessing everything.
DIY energy: Iām planning to handle most of the launch promo myselfāsocial media posts, emails, and quiet celebrations. No polished launch kit, no influencer campaign. Just me, sharing something real.
Would a more structured team help with visibility and reach? Probably. But for this debut, Iām keeping it simple. Personal. Genuine. And honestly, that feels just right.
š£ Book Launch Marketing Prep
Marketing. The word alone made me want to hide under a blanket. Iām a poet, not a publicist! But if thereās one thing Iāve learned, itās that sharing your book doesnāt have to feel salesy or fakeāit can just be you, talking about something you created with heart.
With Feelings Unbound launching soon, Iāve been slowly and quietly getting my ducks in a row. Iām not doing anything flashy, but I do want to give this book a gentle nudge into the world. Hereās what my marketing prep looks like so far:
Instagram & social media posts: Iāve been sharing little bits of the journeyāwriting struggles, snippets from the book, updates on formatting, etc. Itās helped me connect with readers and other creatives who are on similar paths.
Launch day countdown: Iām planning to do a few simple posts leading up to the releaseāmaybe a 3-day countdown with quotes or reflections from the book. Nothing overwhelming, just something to mark the moment.
My website blog (hi, youāre here!): Writing this post has helped me process the journey and give others a glimpse into what self-publishing really looks like. Itās also a great way to create a digital space that the book can live in.
Email newsletter: Iāll be sending a launch announcement to my subscribers. Itās not a massive list, but itās full of real people who care about poetry and personal storytellingāand thatās more than enough.
What Iām not doing: ads, press releases, blog tours, influencer outreach⦠not this time. Maybe one day. But for this debut, Iām focusing on authenticity over algorithms. I just want the book to reach the people who need it, however it finds its way to them.
š Scheduling the Official Launch Date
Choosing a launch date for Feelings Unbound felt a bit like picking a birthday for something that already had a soul. Thereās no āperfectā day, but I wanted a moment that felt intentionalāa day to pause, breathe, and release something deeply personal into the world.
Right now, Iām about two weeks out from that moment. No pre-orders, no big online party (yet), just a quiet countdown and a whole lot of feelings.
Hereās how Iāve been approaching this final step:
Choosing a date that felt right: I picked a launch day that gave me breathing roomāenough time to finish the final checks, upload everything to KDP, and emotionally prepare to hit āpublish.ā
Avoiding chaos: I looked at my calendar to make sure I wouldnāt be juggling too many life things that week (because stress + launch = not a vibe).
Planning a soft countdown: Iām not going full-on promo blitz, but I do plan to mark the days with a few reflections and maybe share behind-the-scenes bits leading up to release day.
Giving myself permission to adjust: If something needs more timeāwhether itās formatting, cover tweaks, or just meāIām allowing flexibility. Deadlines are helpful, but peace of mind is better.
I havenāt held the book in my hands yet, but when I do, I hope it feels like the exact right moment. Launching a bookāespecially your firstādoesnāt have to be loud. It just has to be honest.
š Conclusion
As I write this, Feelings Unbound is just weeks away from stepping into the worldāand honestly, Iām somewhere between proud, nervous, and emotionally exhausted (with a dash of excitement thrown in).
Self-publishing has been equal parts creative joy and logistical learning curve. There were moments I felt like I was winging it (because I was), and others where I surprised myself with how much I knew deep down. This checklist? Itās not perfect. But itās mineāa real, raw reflection of what itās taken to get this book from a quiet draft to a soon-to-be published poetry collection.
If youāre reading this because youāre thinking about self-publishing too, go for it. You donāt need a massive team, a marketing budget, or a flawless plan. You just need heart, patience, and the courage to keep showing up for your words.
And if youāve been following along on this journey, thank you. I canāt wait to share Feelings Unbound with you.
The countdown is on. š«
š„ Grab Your Free Checklist!
Feeling overwhelmed with all the steps it takes to self-publish your book? I created a printable Self-Publishing Checklist for Indie Authors to help you stay focused and organized as you move from final edits to launch day.
This is the exact checklist I used while preparing to publish my debut poetry collection, Feelings Unboundāand now, Iām sharing it with you š
š Click here to download the free checklist (PDF)
No email sign-up requiredājust something to support you on your creative journey.